The Difficulty of Living in the Present

Most people…still cling to what I call the rearview-mirror view of their world. By this I mean to say that because of the invisibility of any environment during the period of its innovation, man is only consciously aware of the environment that has preceded it; in other words, an environment becomes fully visible only when it has been superseded by a new environment; thus we are always one step behind in our view of the world.

Marshall McLuhan
Playboy interview, March 1969

Video: Buster Keaton in a scene from Steamboat Bill, Jr. (1928)

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